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Mike Madrid@madrid_mike · Aug 24, 2026

Something extraordinary is happening in Texas. Hispanic voters are shifting away from Republicans by the same historic…

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Summary

Hispanic voters in Texas are rapidly shifting away from Republicans after moving toward them in 2024, with a focus on South Texas's Beeville as a bellwether race. Democratic candidate Bobby Pulido, a Tejano music star, is challenging Republican Monica de la Cruz in the 15th congressional district, where a massive Democratic rally drew 2,750 people to a town of 13,500, signaling potential for a historic swing that could determine control of Congress.

Summarized by ThreadOut AI from the full thread. May miss nuance — read the thread below.

  1. #1

    Something extraordinary is happening in Texas. Hispanic voters are shifting away from Republicans by the same historic margins they shifted to them in November 2024. The size of the shift will determine who controls Congress, and the country, for a generation 🧵

  2. #2

    Ground zero for the fight in South Texas, and ultimately the country, is a small dusty town named Beeville right in the heart of a deep red county and the 15th congressional district in Texas. As far as the midterms go, Beeville may be the most important city in America. Why?

  3. #3

    Beeville is a city of 13,500 people. It is 70% Hispanic. It voted for Trump by 2/3rds. Tejano music star Bobby Pulido is running for Congress as a Democrat against incumbent GOP Monica de la Cruz. Who wins will determine which party has cracked the Hispanic code - for now.

  4. #4

    This year Democrats in South Texas are putting up a huge fight in deep red Beeville - and it’s working. Saturday night @PulidoForTexas @jamestalarico @GinaHinojosaTX held the first Democratic event at a dance hall in Beeville history - it was the largest event ever held there

  5. #5

    2750 people showed up in a town of just 13,000 people. Just a marginal shift of Hispanic voters in Beeville will flip the seat from red to blue. Pulido says they intend to win Beeville. To date there isn’t a single poll showing him losing the race.

  6. #6

    Democrats are fighting on culture and the economy - the same things they lost on in 2024. But this time they have one of the architects of South Texas culture - two time Latin Grammy winner & Tejano legend Bobby Pulido. Culture, as Pulido explains, isn’t red or blue.

  7. #7

    Hispanics may shift towards Democrats by 20 points or more this year - after a 20 point shift towards Republicans just 2 years ago. Hispanics are the only swing vote in America and small towns like Beeville hold the answer to why. So I headed to Texas…. greattransformation.substack.com/p/beeville-tex…