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Holden Culotta@Holden_Culotta · Mar 28, 2025

Big Food CEOs told RFK Jr. what really “TERRIFIES” them in a private meeting two weeks ago. Today, RFK Jr. revealed…

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Summary

RFK Jr. revealed that Big Food CEOs fear state-level regulatory patchworks more than federal intervention, prompting him to encourage all governors to follow West Virginia's lead in banning harmful food additives and reforming SNAP to exclude ultra-processed foods and sugary drinks. Despite industry pushback and coordinated influencer campaigns against these changes, the USDA is backing the food reform initiative.

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  1. #1

    Big Food CEOs told RFK Jr. what really “TERRIFIES” them in a private meeting two weeks ago. Today, RFK Jr. revealed what they told him. And then he did EXACTLY what they were afraid of. 🔥 🧵THREAD

  2. #2

    Two weeks ago, RFK Jr. met with the CEOs of Kraft Heinz, General Mills, Tyson Foods, Kellogg’s, Smucker’s, and PepsiCo for a private meeting in D.C.

  3. #3

    Today, Kennedy revealed what the Big Food CEOs told him … “They’re scared of me, but they’re more scared of” State Governors. “Because they said, ‘tell us what you want and we’re gonna do it, but stop these Governors from passing these laws, because we don’t want a patchwork where West Virginia and California are banning food dyes and we have to make special products for those states.’” “They’re terrified of this, of what you’re doing.” @SecKennedy @RobertKennedyJr

  4. #4

    Governor Patrick Morrisey just made West Virginia the “first state in the nation to make sweeping changes to clean up our food,” defying the Big Food CEOs. “Earlier this week, we took the first step to remove those harmful dyes and dangerous additives from school nutritional programs and food items throughout the state.” @wvgovernor

  5. #5

    Governor Morrisey also signed the “intent for the state of West Virginia to file multiple SNAP waivers” banning soda and ultra-processed foods from SNAP purchases.

  6. #6

    Last week, Nick Sortor exposed a desperate attempt by Big Soda companies to block these SNAP reforms. A company called Influencable paid 𝕏 influencers to post nearly identical talking points against MAHA reforms to SNAP, trying to drive a wedge between MAGA and MAHA. But they got exposed, and their desperate attempt backfired. @nicksortor

  7. #7

    But USDA Secretary Brooke Rollins pledged to work with RFK Jr. to reform SNAP and stop subsidizing soda and ultra-processed foods. “Are Americans okay with us using their tax dollars to feed really bad food and sugary drinks to children who need something more nutritious?” @SecRollins

  8. #8

    Then, RFK Jr. urged “all the other Governors” to do exactly what Big Food asked him not to do. “Get in line behind Governor Morrisey and apply for a SNAP waiver to my agency, and we’re gonna give it to you.”

  9. #9

    RFK Jr. “I want to commend Governor Morrisey … for his courage.” “These legislators who are pushing this bill, all of them are getting calls every day from the big soda companies … and the fake food companies.” “We’re not eating food. We’re eating food-like substances.”