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Sawyer Merritt@SawyerMerritt · Aug 20, 2026

Genesis (owned by Hyundai) has just officially unveiled its new all-electric three-row flagship SUV for the U.S., the…

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Summary

Genesis unveiled the GV90, an all-electric three-row flagship SUV with up to 310 miles of range, featuring innovative design elements like pillarless coach doors, roof airbags, rotating front seats, and a 25-inch head-up display. The luxury vehicle includes premium amenities such as a pop-up OLED screen, Bang & Olufsen audio system, and available 4-seat Executive Suite configuration, with deliveries starting next year.

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    Genesis (owned by Hyundai) has just officially unveiled its new all-electric three-row flagship SUV for the U.S., the GV90, and it has some wild features. • Range: Up to 310 miles • 123 kWh battery • Peak charging speed: 350kW • Radiant floor heating • World’s first independently opening/closing hidden B-pillar coach-door system. • Front and rear doors can open toward each other simultaneously, creating a large pillarless opening. • New dual-motion rear-door hinge first moves the door outward and then rotates it open. • World’s first Roof Airbag, designed to deploy across the entire glass roof during severe rollovers to reduce occupant ejection and roof-contact injuries. • Battery slider structure redirects components such as the motor and subframe underneath the battery during a frontal collision. • Multi-Chamber Air Suspension with adjustable air-spring stiffness and adaptive ride height. • Active Rear Wheel Steering turns the rear wheels by up to 5 degrees • 208 inches long • Genesis says the pillarless structure achieves crash-safety performance equivalent to vehicles with conventional B-pillars. • When parked, the front seats can rotate 180 degrees at the press of a button, creating a face-to-face lounge configuration. • Wireless Battery Management System reduces wiring and improves battery packaging efficiency. • New Power Control System eliminates the traditional start/stop button - first Hyundai Motor Group vehicle with the system. • Pop-up 23.6" OLED Cinematic Display. When parked, the screen can rise 90 mm and expand into a 24.6-inch display. • 25-inch Head-Up Display replaces a conventional dedicated instrument cluster and displays speed, navigation and ADAS information. • Memory Reversing Assist (MRA) remembers the vehicle’s path and can automatically guide it backward out of narrow alleys or parking areas. • Bang & Olufsen Premier 3D audio system. 25 speakers. Dolby Atmos support. • Premium leather seats feature 15 individual air cells. Seats include a pulse-vibration massage system. • Metal-coated heated windshield, a Hyundai Motor Group first, can directly heat the glass to clear frost and condensation without relying solely on cabin climate control. • Radiant heating built into first- and second-row console armrests, side panels and door trims. • GV90 Neolun Executive Suite available in a 4-seat configuration. Executive Suite second row features a real wood veneer floor. Comfort Partition separates the second-row passenger compartment from the cargo area to reduce luggage-compartment noise. • Smart Vision Roof using PDLC smart-glass technology. Roof transparency can be independently controlled across six zones. • Built-in refrigerator • High-expansion soundproofing fillers are injected into structural cavities to reduce noise and vibration. Additional reinforced sound-absorbing materials throughout the cabin. • Material choices include natural wood, genuine stone and wool cashmere. • 10–80% charge in ~22 mins • 657 hp • Can configure a 4 seat or 7 seat interior This is not a concept car. This is the production design. Pricing will be announced later. Deliveries start next year. More photos in the thread below:

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