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Aster (stella azurea)
@stella_azurea
I'm going to make a thread about what happened with the KAITO naming controversy because I don't think Westerners on my timeline realize it, but it actually had massive implications for both the statu...
Summary
A J-Pop idol from Johnny's agency named his solo project "KAITO" (identical to Vocaloid KAITO), creating a naming conflict that sparked a fandom war. However, this unexpectedly boosted Vocaloid's visibility globally, exposed how mainstream J-Pop's region-locking strategy left it unpopular overseas compared to Vocaloid's free accessibility, and revealed that indie/Vocaloid communities have stronger international presence than traditional idol agencies realized.
Oct 12, 2026
32 tweets
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