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Dec 28, 2024
In 2015, Apple tried to CRUSH Spotify. • Threatened to remove them from App Store • Demanded 30% of all revenue • Blocked their app updates But Spotify's response was genius. Here's how a Swedish s...
Summary
Spotify fought back against Apple's anticompetitive App Store practices by filing EU antitrust complaints and publicly exposing Apple's tactics, ultimately winning regulatory support and growing to 489M users—5.5x larger than Apple Music—by turning the tech giant's dominance into a weakness.
17 tweets
2 min read